Episode 203 July 12, 2025 • 🎧 15:00
The 2025 Cyber Shift: AI, Outcomes & The New Price of Protection
The 2025 cybersecurity market is undergoing a fundamental transformation, with AI driving a shift from traditional per-user pricing to outcome-based service models that deliver measurable security results, propelled by increased spending and strict regulatory demands
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Show Notes
This episode explores the dramatic transformation of the global cybersecurity services market in 2025, driven significantly by AI integration, evolving threat landscapes, and new regulatory pressures. We delve into how AI is fundamentally disrupting traditional per-user pricing models, paving the way for usage-based and outcome-based approaches that prioritize measurable security results. Discover the surging demand for compliance-focused MSSPs due to regulations like DORA and NIS2, and understand why organizations are shifting from "selling tools" to "delivering measurable security outcomes" in this evolving landscape.
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