The 2025 Cyber Shift: AI, Outcomes & The New Price of Protection

This episode explores the dramatic transformation of the global cybersecurity services market in 2025, driven significantly by AI integration, evolving threat landscapes, and new regulatory pressures. We delve into how AI is fundamentally disrupting traditional per-user pricing models, paving the way for usage-based and outcome-based approaches that prioritize measurable security results. Discover the surging demand for compliance-focused MSSPs due to regulations like DORA and NIS2, and understand why organizations are shifting from "selling tools" to "delivering measurable security outcomes" in this evolving landscape.